Experience

With more than nine years of experience helping cause-related organizations tell their stories, I’ve learned to do a lot.

My background has allowed me to become a results-focused marketing strategist and expert advertiser with a knack for driving projects to successful completion.

Marketing and Communications

  • Brand Strategy and Brand Management
  • Advertising
    • Social Media Advertising
    • Search Engine Advertising
    • Native Advertising
    • Display Advertising
    • Mobile App Store Advertising
    • Return on Investment Reporting and Ad Refinement
  • Content Marketing
    • Blogging – Writing, Editing and Management
    • Photography, Graphics and Other Multimedia – Production and Project Management
    • Videography – Production and Project Management
  • Search Engine Optimization
    • SEO Writing and Site Impementation\
    • Proficiency Using Moz, Google and Yoast Toolsets
    • Keyword Research and Deployment
  • Social Media Management
    • Facebook – Authorized to Run Political Advertisements
    • Twitter
    • Instagram
    • Pinterest
  • Email Marketing – Writing, Editing, Design and Management
  • Public Relations

Website Development and Management

  • Project Management of Full Production Lifecycle
  • Search Engine Optimization
  • App Development Project Management
  • Website Upkeep and Maintenance Management
  • Analytics Reporting
  • CMS Training

Fundraising

  • Donor Solicitation
    • Email and Digital
    • Direct Mail
  • Event Planning and Management
  • Donor CRM Implementation and Upkeep, Including Site Integration
  • Volunteer Engagement
  • Grant Applications and Reporting